ProposalsProposal 75
ProposalsProposal 75
Appreciate the Madhappy team for iterating on this proposal over the weeks. Excited for this collab!
This was probably our most contentious YES vote to date (final tally was 20 votes for, 10 against, 6 abstentions.) Overall, I think the common theme from our discussions on Nouncil call this week was that MadHappy is a great brand, and this potentially represents a great opportunity for Nouns to get positive exposure in the streetwear community. Also, we overall acknowledge that established artists and brands can be afforded a certain baseline of trust to execute on ideas. However, having said that, many Nouncillors expressed concern at the fact that the Proposal included no mockups or design plans, and no Development Phases tied to Milestones. We would like to see, even from established brands, at least some basic mockups to determine whether the designs will be desirable, and/or Nounish. And some Phase Breakdowns, maybe with a design consultation Phase to start, would have made this Proposal more amenable to more Nouncillors (we think.) We're voting FOR, and excited to see the result, but hopefully this feedback is taken to heart by future proposers so that good ideas don't lose votes due to a lack of detail in their on-chain Proposal.
NounsDAO and Madhappy collaborate on a nounish apparel capsule.
This proposal is for NounsDAO to fund the design, production, content, marketing and release of a collaborative Nouns x Madhappy apparel capsule.
Madhappy is a lifestyle brand on a mission to make the world a more optimistic place. Built to bridge the gap between impact and culture, Madhappy creates timeless products, content and experiences that spark positivity and drive conversation around mental health.
Los Angeles Lakers - 2022
Pixar Studios - 2021
Madhappy is brand often sported by influential and celebrity talent (see below). Partnering with brands that high profile talent enjoy supporting is a strategy worth experimenting with as NounsDAO continues to pursuing the zeitgeist.
Jay-Z, Lewis Hamilton, and Lebron James all featured below.
Relevant Links:
⌐◨-◨
NounsDAO and Madhappy collaborate on a nounish apparel capsule.
This proposal is for NounsDAO to fund the design, production, content, marketing and release of a collaborative Nouns x Madhappy apparel capsule.
Madhappy is a lifestyle brand on a mission to make the world a more optimistic place. Built to bridge the gap between impact and culture, Madhappy creates timeless products, content and experiences that spark positivity and drive conversation around mental health.
Los Angeles Lakers - 2022
Pixar Studios - 2021
Madhappy is brand often sported by influential and celebrity talent (see below). Partnering with brands that high profile talent enjoy supporting is a strategy worth experimenting with as NounsDAO continues to pursuing the zeitgeist.
Jay-Z, Lewis Hamilton, and Lebron James all featured below.
Relevant Links:
⌐◨-◨
