ProposalsProposal 245
Nouns: A Movie
Executed
For
243
Against
2
Abstain
1
Quorum: 64
Proposed by
0x008c...A7e4
ProposalsProposal 245
Nouns: A Movie
Executed
For
243
Against
2
Abstain
1
Quorum: 64
Proposed by
0x008c...A7e4
Fund it as we build it. ⌐◨-◨
After the success of Prop 195 and the release of the Nountown animated short film we made, we are proposing Nouns engage with Atrium to continually produce a series of episodic content via consecutive proposals. When this content is pieced together retroactively - all of the cinematic content will be able to be binged as a single movie / series. Atrium creatives will write and create the content which will be split up among story acts.
This specific prop is funding a pilot delivered at the end of 90 days. Detailed below are the steps involved in exploring different visual styles, additional deliverables and ultimately making the Pilot content.
After the pilot is revealed in 90 days, the DAO will decide if it wants to move forward in funding more of the whole film.
125,000 USD for a time-period of 90 days
transferred to Atrium Multi-sig upon execution
Note: Subsequent funding pathway for future Acts as detailed below with the rough timeline. As we go further along the production (optional and will come in different proposals), the timeline gets more efficient and shrinks.
Atrium.art is a crypto-native network of independent artists and creators. Disciplines represented on Atrium currently include Screenwriting, Animation, Concept Art, Voice Actors, and Music production. Together, creatives on Atrium bring experience from Pixar, Marvel, Luma Pictures, Sony, Netflix and many more. You can see the work of Artists on Atrium here Simply put, Atrium is a way to easily piece together veteran talent to produce cinematic content.
Main Creative leads:
Zendoubt (Creative Director) - Black Panther, Godzilla vs Kong, Thor Ragnarok, Birds of Prey
HKJay (Creative Director) - The Sea Beast, Lego Movies, Peter Rabbit, His Dark materials
3dprintguy (Executive Producer)
Writing Lead : William Yu - BlckList 2021 , Created #starringjohncho campaign
External Studio Partner (tentative) https://meta-ent.com/meta/ - Creators of Riri, Mave: Pandora
In addition we are assembling a veteran team of creatives (10-14) associating with an external studio partner who will help set up a dedicated production pipeline to handle the needed throughput of the content. This alongside Atrium core will be entirely remote first so it will be the first non-trivial budget content workflow at this scale being funded by nouns.
Additionally Atrium will be sourcing Voice Over Artists, Sound Design resources for
An elaborate pre-production stage is crucial in order to explore the style and feel of a large production before locking / committing to it for the entire duration. These early steps of engagement and experimentation allow us to save time and money by avoiding costly redesigns later.
During Prop 195, While we created a unique and upbeat version of Nountown with character design that were standard, exploring uniqueness with heads and attire; We realised that there was scope to also explore pathways to develop a style framework that introduces :
This early stage style exploration allows us to converge on something that will feel coherent and appropriate for the larger production.
An example of this pre-production work is a screen test done by Sony Animation for a feature length Popeye film: https://youtu.be/M1lzJuwJD9k?t=122 Whilst this screen test is much more elaborate and polished than we intend, Sony would have done many smaller ones leading up to this very polished result which they were proud to make public.
By doing an animation screen test we can experiment with different looks in order to find the right one. This can also serve as future reference for other Nouns animated content, as different possible “looks”.
Unlike Sony Animation, we have the advantage of building in the public eye, giving a rare glimpse into the animation process as well as giving the community a chance to share their sentiment prior to committing to a style..
The designs, the texturing and lighting of the world. Does the world feel more clean or is it more grungy like stop motion, E.G. Guillermo del Toro's Pinocchio. There are many possibilities to explore. Here are just a few examples.
Screen tests in different looks + a teaser trailer for the Pilot Episode to come at 90 days mark.
The future of this cinematic story creation begins with a pilot screenplay, but will expand throughout subsequent acts in a way that allows for adults, teens, and kids to find something relatable within the world that is created. The foundations of existing Nounish stories (prop 70, prop 116) will serve as a guide for cultural relevance and overall thematic inspiration for the story but will be unique in its own right. Unlike standard film productions, our build in public stance detailed below will invite the community to experience the magic of production first hand.
We will be setting up a dedicated corner on the Atrium Server and sharing progress on socials for people to follow-along with the creative process. We plan to release regular media updates and share sneak peeks.
Anyone inside and outside the Nouns community is welcome to join. Most channels will be open to Public while some production related channels will be private to have agility on creative decisions.
We will host multiple open town halls with Creatives & the community members to hear ideas and keep the community updated on the process and progress.
Casting Calls Galore: As the Story is being written, we will be introducing an interactive exercise to do casting calls from the nounish community, where we make the picks on the main and auxiliary characters from the submitted / interested community members from nouns DAO and sub DAOs.
Behind the scenes videos and animation technicals to be produced alongside the content and be distributed after the premiere happens in between the premiere.
Pilot Episodic premiering on all socials and a Drop Proposal.
Note: This is optional and only shared as a future roadmap. This is NOT part of this specific proposal scope and will be subjected to their own evaluation parameters.
It’s a first of its kind, large production endeavour which attempts to break-free from legacy content production models and Nouns DAO is at the precipice of being the only few who can enable this. When you look at traditional animated film funding today, they can range from micro budgets (Less than 1M USDC) to Jumbo budgets (200M+), and the bulk is paid for star actors, studio supervisors, and executives. Tangled (with a whopping 260M production cost) was one of the costliest animated features made.
As we are aware, many times it is normal for incredible artists to drown out and be siloed in suboptimal work culture and long hours in the animation industry, alongside their creative input. Offering budgets that can be competitive while retaining a much higher degree of creative autonomy (in absence of network executives) , we can give them the financial security to leave a traditional studio structure and be part of a long-term vision which seeks to upend the narrative.
All the team members defined in this proposal already have shown full commitment to come onboard if this series of proposals kicks off and embark on creating one of the highest quality production value the crypto space has seen till date.
This continues till Act 22 and 77 mins total including the pilot (3.5 mins). It runs for 550+ days if funded all the way.
3dprintguy at Atrium was funded for 20 ETH via Prop 195 and created a standalone animated short film. The same short film is to be released via a Drop proposal (Prop 237). All significant characters that are part of the short film were released as collectible NFTs and usable rigged 3d files were made available for free for anyone to use.
Dropping Content selectively through the DAO and coordinating premiere events coinciding with the Nouns mint will be a key event over the course of all of the proposals.
All proceeds from the Drop Proposals will be split (60 [DAO] : 40 [Creators]) with the DAO.
The journey does not end at the final second of content upon release. Nouns ecosystem members will be invited to submit story arcs for the future and ideas for the next runs once the core foundation and engine have been established.
We aim to self distribute the media (via socials & other partners) and our own channels to the widest audience possible and aggregate as much meaningful data as possible for an eventual streaming distribution deal.
Self-sustaining creator flywheels https://twitter.com/pbrianandj/status/1610695135414845440
Develop Film and TV like its 2023
https://pricepoint.substack.com/p/price-point-018-how-to-develop-film https://twitter.com/punk4156/status/1613278290130931712 https://twitter.com/js_horne/status/1628203483949150208
Atrium Multi-sig 0x58947f539f1c1e930c2aea6e8a9fb0ecc9763357
Fund it as we build it. ⌐◨-◨
After the success of Prop 195 and the release of the Nountown animated short film we made, we are proposing Nouns engage with Atrium to continually produce a series of episodic content via consecutive proposals. When this content is pieced together retroactively - all of the cinematic content will be able to be binged as a single movie / series. Atrium creatives will write and create the content which will be split up among story acts.
This specific prop is funding a pilot delivered at the end of 90 days. Detailed below are the steps involved in exploring different visual styles, additional deliverables and ultimately making the Pilot content.
After the pilot is revealed in 90 days, the DAO will decide if it wants to move forward in funding more of the whole film.
125,000 USD for a time-period of 90 days
transferred to Atrium Multi-sig upon execution
Note: Subsequent funding pathway for future Acts as detailed below with the rough timeline. As we go further along the production (optional and will come in different proposals), the timeline gets more efficient and shrinks.
Atrium.art is a crypto-native network of independent artists and creators. Disciplines represented on Atrium currently include Screenwriting, Animation, Concept Art, Voice Actors, and Music production. Together, creatives on Atrium bring experience from Pixar, Marvel, Luma Pictures, Sony, Netflix and many more. You can see the work of Artists on Atrium here Simply put, Atrium is a way to easily piece together veteran talent to produce cinematic content.
Main Creative leads:
Zendoubt (Creative Director) - Black Panther, Godzilla vs Kong, Thor Ragnarok, Birds of Prey
HKJay (Creative Director) - The Sea Beast, Lego Movies, Peter Rabbit, His Dark materials
3dprintguy (Executive Producer)
Writing Lead : William Yu - BlckList 2021 , Created #starringjohncho campaign
External Studio Partner (tentative) https://meta-ent.com/meta/ - Creators of Riri, Mave: Pandora
In addition we are assembling a veteran team of creatives (10-14) associating with an external studio partner who will help set up a dedicated production pipeline to handle the needed throughput of the content. This alongside Atrium core will be entirely remote first so it will be the first non-trivial budget content workflow at this scale being funded by nouns.
Additionally Atrium will be sourcing Voice Over Artists, Sound Design resources for
An elaborate pre-production stage is crucial in order to explore the style and feel of a large production before locking / committing to it for the entire duration. These early steps of engagement and experimentation allow us to save time and money by avoiding costly redesigns later.
During Prop 195, While we created a unique and upbeat version of Nountown with character design that were standard, exploring uniqueness with heads and attire; We realised that there was scope to also explore pathways to develop a style framework that introduces :
This early stage style exploration allows us to converge on something that will feel coherent and appropriate for the larger production.
An example of this pre-production work is a screen test done by Sony Animation for a feature length Popeye film: https://youtu.be/M1lzJuwJD9k?t=122 Whilst this screen test is much more elaborate and polished than we intend, Sony would have done many smaller ones leading up to this very polished result which they were proud to make public.
By doing an animation screen test we can experiment with different looks in order to find the right one. This can also serve as future reference for other Nouns animated content, as different possible “looks”.
Unlike Sony Animation, we have the advantage of building in the public eye, giving a rare glimpse into the animation process as well as giving the community a chance to share their sentiment prior to committing to a style..
The designs, the texturing and lighting of the world. Does the world feel more clean or is it more grungy like stop motion, E.G. Guillermo del Toro's Pinocchio. There are many possibilities to explore. Here are just a few examples.
Screen tests in different looks + a teaser trailer for the Pilot Episode to come at 90 days mark.
The future of this cinematic story creation begins with a pilot screenplay, but will expand throughout subsequent acts in a way that allows for adults, teens, and kids to find something relatable within the world that is created. The foundations of existing Nounish stories (prop 70, prop 116) will serve as a guide for cultural relevance and overall thematic inspiration for the story but will be unique in its own right. Unlike standard film productions, our build in public stance detailed below will invite the community to experience the magic of production first hand.
We will be setting up a dedicated corner on the Atrium Server and sharing progress on socials for people to follow-along with the creative process. We plan to release regular media updates and share sneak peeks.
Anyone inside and outside the Nouns community is welcome to join. Most channels will be open to Public while some production related channels will be private to have agility on creative decisions.
We will host multiple open town halls with Creatives & the community members to hear ideas and keep the community updated on the process and progress.
Casting Calls Galore: As the Story is being written, we will be introducing an interactive exercise to do casting calls from the nounish community, where we make the picks on the main and auxiliary characters from the submitted / interested community members from nouns DAO and sub DAOs.
Behind the scenes videos and animation technicals to be produced alongside the content and be distributed after the premiere happens in between the premiere.
Pilot Episodic premiering on all socials and a Drop Proposal.
Note: This is optional and only shared as a future roadmap. This is NOT part of this specific proposal scope and will be subjected to their own evaluation parameters.
It’s a first of its kind, large production endeavour which attempts to break-free from legacy content production models and Nouns DAO is at the precipice of being the only few who can enable this. When you look at traditional animated film funding today, they can range from micro budgets (Less than 1M USDC) to Jumbo budgets (200M+), and the bulk is paid for star actors, studio supervisors, and executives. Tangled (with a whopping 260M production cost) was one of the costliest animated features made.
As we are aware, many times it is normal for incredible artists to drown out and be siloed in suboptimal work culture and long hours in the animation industry, alongside their creative input. Offering budgets that can be competitive while retaining a much higher degree of creative autonomy (in absence of network executives) , we can give them the financial security to leave a traditional studio structure and be part of a long-term vision which seeks to upend the narrative.
All the team members defined in this proposal already have shown full commitment to come onboard if this series of proposals kicks off and embark on creating one of the highest quality production value the crypto space has seen till date.
This continues till Act 22 and 77 mins total including the pilot (3.5 mins). It runs for 550+ days if funded all the way.
3dprintguy at Atrium was funded for 20 ETH via Prop 195 and created a standalone animated short film. The same short film is to be released via a Drop proposal (Prop 237). All significant characters that are part of the short film were released as collectible NFTs and usable rigged 3d files were made available for free for anyone to use.
Dropping Content selectively through the DAO and coordinating premiere events coinciding with the Nouns mint will be a key event over the course of all of the proposals.
All proceeds from the Drop Proposals will be split (60 [DAO] : 40 [Creators]) with the DAO.
The journey does not end at the final second of content upon release. Nouns ecosystem members will be invited to submit story arcs for the future and ideas for the next runs once the core foundation and engine have been established.
We aim to self distribute the media (via socials & other partners) and our own channels to the widest audience possible and aggregate as much meaningful data as possible for an eventual streaming distribution deal.
Self-sustaining creator flywheels https://twitter.com/pbrianandj/status/1610695135414845440
Develop Film and TV like its 2023
https://pricepoint.substack.com/p/price-point-018-how-to-develop-film https://twitter.com/punk4156/status/1613278290130931712 https://twitter.com/js_horne/status/1628203483949150208
Atrium Multi-sig 0x58947f539f1c1e930c2aea6e8a9fb0ecc9763357
Excited to build on the success of 195 and support another Atrium project!
Voting NO on this prop. Nouns proliferation efforts have primarily been focused on what we think is cool vs. what the rest of the world thinks is cool. I'd prefer we fund media with a more explicit POV and audience.
Imagine a world where voting does not exist. In this world, we would have no need for rules or principles. But in our world, voting is a reality. So we have a simple rule: we only vote against. We use a “Squad Vote” for each proposal. If more people vote against than vote for or abstain, we vote against on-chain. Otherwise, we abstain. This is our rule.
According to the “squad vote” result for proposal 241, which is 13 for, 19 against and 13 abstain, we choose to vote abstain.
There's a lot of controversy surrounding this proposal, with only a four-vote difference between those against and those for/abstaining.
Supporting Points:
Opposing Points:
Clear yes to me - Atrium are great builders and creatives, and their recent short film was definitely a success. Seems obvious to me that we should continue funding them to make great Nounish content, and I think the long-term result of one Nounish movie is great to work towards.
nom nom movies
Doing things different is Nounish, exciting experimentation in producing art is fun!
FOR - 46 VOTES
Toady_Hawk | "YES"
RobotFishGirl | "The only problem with the short was that it was short. This solves that problem. I'm already hyped about this movie and the prop hasn't even passed yet!"
Benbodhi | "Would love to see more from this team."
Akva | "Track record is the way, yes for me"
profwerder | "The first short by this team was amazing! The level of detail and integration of nounish fun but in a way that it still accessible and enjoyable by normies is exactly what we need more of!"
Bigshot Klim | "this team is doing great work and i look forward to seeing what they come up with next"
AGAINST - 5 VOTES
Josep | "I don't see a clear vision of how they want to successfully distribute this film, I also miss that they provide tools to know what is the real conversion of the film in new members for the DAO."
byhardy | "I love the idea of a Nouns movie. but I can't support this until I see more plans laid out about what happens once the movie is made, specifically marketing and how it returns $$ to the DAO. to me, droposals for portions of the film are just not enough to return funds to the DAO at such a high cost."
ABSTAIN - 5 VOTES
We are voting YES on this prop because we believe it is important for us to begin funding Nounish media, we appreciated the Atrium team's work, and would like to see more of it. We're optimistic and excited about this work but would like to see the results of this prop before funding more work - primarily, does this media succeed and spread outside of the Nouns bubble? Or is it only shared and enjoyed by currents Nouns participants? Regardless, attracting artists to create around Nouns requires kickstarting the flywheel and we are happy to support the Atrium team's work.
The Atrium team have created one of the most delightful pieces of Noun’ish art and culture to date with Prop 195. There was an attention to detail and deep understanding of Nouns culture that made me smile with every frame. Each one of these episodes represents and opportunity to proliferate the meme and taken together as a feature film will represent an achievement very few other organizations can match.
Absolute banger of a proposal. Making nouns content is one of the things I think the DAO should strive to heavily fund.
This proposal just hits all the boxes: Decentralized infrastructure; proven track record; fair ask and thorough proposal. https://cbites.substack.com/p/active-governance-noun-582-3
excited to bet on the atrium team here. they've been incredible so far. can't wait to see the pilot!
the budget for the whole feature film ($2.75M) would be one of the largest bets we've ever taken (would be about 6% of our $43M treasury), but I'm happy to make that bet and fund it through if what we continue to see is top notch as we have seen in the past.
High quality art and high quality narrative art can scale meme-wise better than almost anything. If it can wrangle bigtime distribution, more so. If the quality isn't there, we can adjust prospectively. I am excited to bet on the Atrium team to deliver on this Prop, given what they delivered on 195 which was better than I expected, and if they do, then we're more likely to fund the next Prop to continue.
